Monday, December 29, 2008

Unnecessary Chargebacks and Processing Costs

In order to minimize losses, eCommerce merchants need an adequate chargeback tracking system, procedures in place to avoid unnecessary chargebacks, and a thorough understanding of their representment rights. The following best practices should be applied:
  • Do not complete transactions where authorization has been declined. Authorization requests should not be repeated after the first one has been declined, an alternative form of payment should be requested instead.
  • Credits should be promptly issued, where applicable. In particular:
    • When cardholders contact merchants to directly resolve a dispute, the credit should be issued in a timely manner to avoid unnecessary disputes and the associated chargeback processing costs.
    • Email messages should be sent to cardholders informing them immediately of the impending credit.
  • Provide sufficient information to transaction copy requests.*
    • The response to a copy request should include full information about the transaction, including the following details:
      • Account number.
      • Card expiration date.
      • Cardholder name.
      • Transaction date.
      • Transaction amount.
      • Authorization code.
      • Merchant name.
      • Merchant online address.
      • General description of product and services.
      • The shipping address, if applicable.
      • Address Verification Service (AVS) response code, if applicable.
    • Provide the following optional additional data to help resolve inquiries and reduce chargebacks:
      • Transaction time.
      • Customer email address.
      • Customer telephone number.
      • Customer billing address.
      • Detailed description of products and services.
      • Whether a receipt signature was obtained upon delivery of goods or services.
  • Respond to transaction copy receipts in a timely manner.
    • Design and implement a timely, efficient process for fulfilling transaction copy requests.
    • Investigate fax fulfillment by the acquiring bank, if this is appropriate for the provided products or services.
*Card issuers may charge a transaction back if a sales receipt copy is not received within 30 days of a request to the acquiring bank. A prompt fulfillment of the request will help avoid such chargebacks and their associated costs.


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